Frequently, new publishers approach us with inquiries about the payment rates per click (CPC) or per 1000 impressions (CPM). However, we regret to inform you that we do not provide fixed or minimum CPM/CPC rates. Our ad network operates as an active bidding platform, where multiple factors determine your earnings. Each website possesses its own distinct traffic flow.
Below, we offer some insights into the variables that influence your earnings as a publisher with Juicyads.
- Advertiser Bids - Advertisers bid on unsold ad space across our websites. Our internally developed algorithms guarantee the display of the highest-paying ads on your website. While some ads compensate per click (CPC), others remunerate per 1000 impressions (CPM). Advertiser bids can fluctuate on a daily or even hourly basis. Therefore, it is challenging to predict your exact earnings based solely on your traffic.
- Traffic Geos - Certain countries enjoy higher demand, resulting in increased earnings. Driving traffic to your website from English-speaking countries such as the US, UK, CA, and other Tier 1 countries typically yields higher returns. This does not imply that you cannot earn more from other countries. Generally, traffic from Tier 1 countries pays the most, Tier 2 countries (Europe) pays moderately, while Tier 3 countries (rest of the world) provide comparatively lower compensation.
- The advertisers that are displayed on your site - Not all advertisers' ads will be showcased on your site. Some advertisers prefer specific sites or ad zones within particular sites. Additionally, certain advertisers solely advertise on sites with niche content that aligns with their campaigns. The ads appearing on your site are specifically targeted to your traffic based on the demand from our advertisers, and they may offer higher or lower compensation compared to websites with similar traffic.
Please refrain from utilizing the rate sheet designed for our advertisers as a reference for determining the minimum CPC/CPM rates you will earn as a publisher. The rate sheet does not incorporate factors such as JuicyAds commission and other relevant considerations.
It's important to note that the calculation of your earnings as a publisher involves a comprehensive evaluation beyond the rates presented on the advertiser rate sheet. Therefore, we advise against using it as a basis for estimating your specific CPC/CPM rates.
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